How to Get Verified on TikTok: Our Step-by-Step Guide

Quick Summary 

Getting verified on TikTok takes more than just chasing a blue tick—it's about building real credibility and influence that makes your content stand out. This guide breaks down the exact steps you need to take, from optimizing your profile to leveraging trends and analytics. 

Wondering How to Get Verified on TikTok?

A verified TikTok account helps you stand out and grow faster. Research on the impact of TikTok verification shows verified accounts get 25% more engagement on average, making that blue badge a powerful tool for boosting your reach and visibility.

In this SocialBroker  guide, we'll walk you through 6 key steps to getting verified on TikTok, plus practical tips you can start using today. 

But first...

Why Listen to Us?

At SocialBroker, we help brands build the foundation they need to succeed on social media. 

Our core services have helped companies like Cohere secure and protect their social media handles through legal acquisitions, migrations, and account recovery—and in this guide, we're sharing our expertise on building the kind of credible, professional presence that verification requires.

What Is TikTok Verification?

A verified TikTok account displays a blue checkmark badge next to its name in profiles, feeds, comments, and search results. The badge means TikTok has confirmed the account actually belongs to the person or brand it’s claiming to represent.

Verification was originally created to prevent impersonation of celebrities and major brands. However, TikTok now verifies accounts of all sizes that meet their standards for authenticity and engagement. You don't need millions of followers—but you do need to prove you're the real deal and consistently add value to the platform.

More specifically, you need to meet TikTok’s five criteria:

1. Activity: Regular posting and engagement, with login activity in the last 6 months.

2. Authenticity: Your account must represent a real person, business, or organization, with matching usernames across platforms. TikTok typically verifies only one account per entity.

3. Complete Profile: Public account with a proper name, bio, profile photo, and at least one post.

4. Notability: Coverage in established news sources (not press releases or paid media).

5. Security: Two-factor authentication and verified email required.

How to Get Verified on TikTok

1. Optimize Your Profile 

Your TikTok profile needs to be complete and professional to qualify for verification. Add these essential elements:

• Profile Picture: A high-resolution logo for businesses or professional headshot for individuals that matches your brand.

• Username: The same handle you use on other platforms. We can help secure inactive, banned, or IP infringing usernames to maintain consistency and increase your verification chances. 

• Bio: A clear, focused description of your expertise or business, using relevant keywords for your niche.

• External Links: Links to your website, portfolio, and other social media channels.

Here’s an example from Samsung.

If you’re under 18, enable restricted mode and set up comment filters for additional protection. Keep your profile details consistent across all platforms—your TikTok should visually match your presence on Instagram, YouTube, and Twitter.

Finally, update your profile regularly with new achievements, collaborations, and content focus to show active platform engagement.

2. Create High-Quality Content 

Your content must consistently demonstrate quality, originality, and engagement to meet TikTok's verification standards. Focus on content that aligns with your niche and resonates with your target audience:

• Visual and Audio Quality: Record videos in high resolution with clear audio. Use proper lighting and maintain a clean background without distractions

• Original Perspective: Follow trends but adapt them to your unique style. Original takes on popular challenges or hashtags typically perform better

• Professional Editing: Use TikTok's built-in editing features effectively - transitions, effects, and text overlays can enhance your content quality

Develop a consistent posting schedule that works for you and your audience. TikTok's algorithm favors accounts that maintain steady activity without sacrificing quality. Use your TikTok analytics to understand which content performs best, then adjust your strategy based on these insights.

And of course it goes without saying that you’ll need to stay well within TikTok's community guidelines.

3. Grow Your Following 

Building a strong, engaged follower base is essential for verification. Instead of chasing numbers, focus on authentic connections with your target audience. 

Here's how to grow organically:

• Active Engagement: Create duets with rising creators in your niche—they're more likely to engage back than established accounts.

• Strategic Collaborations: Look for creators with similar-sized, highly engaged audiences rather than just big follower counts.

• Content Timing: Test posting at unexpected hours when competition is lower—early morning often outperforms evening.

• Community Building: Use pinned comments to start discussions and reward engaged followers with response videos.

• Cross-Platform Promotion: Drive traffic from platforms where you're already verified to boost credibility.

• Consistent Value: Create episodic content that gives followers a reason to come back daily.

Stay consistent and avoid shortcuts like buying followers—fake engagement is easy to detect and can disqualify you from verification. Post regularly when your analytics show your audience is most active, and focus on meaningful interactions that build long-term connections.

4. Engage With Trends and Hashtags 

Staying relevant on TikTok means actively participating in platform trends while maintaining your unique perspective.

Mix general hashtags like #FYP with specific ones that target your niche community. Research shows hyper-specific hashtags often drive more engagement than broad ones. Use research tools to find promising hashtags and track your analytics to see which combinations work.

Monitor TikTok's Discover page daily to spot rising trends before they peak. Save sounds you might want to use later, and keep a running list of trending hashtags in your niche. Remember that participating in every trend can dilute your brand.

5. Secure Your Account 

Account security is required for verifications. TikTok wants to see that you take your account seriously and protect your followers from potential impersonators. And beyond TikTok, security hygiene is a good habit to get into for all your social media accounts.

Here's what you need to do:

• Enable Two-Factor Authentication: Add this extra layer of security to prevent unauthorized access

• Set Strong Login Credentials: Create a unique password that mixes letters, numbers, and symbols - never reuse passwords from other platforms

• Verify Your Contact Info: Link and verify both your email and phone number

• Monitor Account Activity: Check your login history regularly and remove any devices you don't recognize

• Follow Community Guidelines: Clean up any past content that might violate TikTok's rules - even minor violations can block verification

And, remember, for users under 18, TikTok enforces stricter guidelines, including additional privacy settings and content moderation. Stay on top of these requirements to keep your verification chances strong.

6. Demonstrate Public Notability 

Public notability is often the trickiest verification requirement to meet, but it's essential. TikTok wants to see your influence beyond their platform before awarding that blue badge. Here's what counts:

• Media Coverage: Features in established news outlets, blogs, or industry publications - not paid promotions or press releases

• Cross-Platform Presence: Verification on other major social platforms adds credibility to your TikTok profile. We can help you build a consistent cross-platform presence that establishes trust instantly.

• Professional Recognition: Industry awards, speaking engagements, or significant career achievements that prove your expertise.

• Notable Collaborations: Partnerships with established brands or verified creators that demonstrate your influence.

Keep your presence active and relevant - even well-known accounts need to show consistent engagement to maintain verification status. If you're verified on other platforms, make sure your TikTok profile links back to these accounts to strengthen your case.

With all six steps implemented, you're well-positioned for verification. Remember that TikTok typically reviews applications within 30 days. Need help building a stronger foundation? Our team can help secure consistent handles across platforms and develop your verification strategy.

Best practices for Getting Verified on TikTok

Track Algorithm Changes

TikTok’s algorithm evolves frequently, impacting how content is ranked and discovered.

Stay up-to-date on changes by following TikTok’s announcements and industry news. Understanding what the algorithm favors—such as watch time, completion rate, or interaction patterns—helps you tailor content to remain competitive.

For example, prioritizing engaging hooks in the first three seconds can improve retention and visibility.

Leverage Insights From Analytics

TikTok’s built-in analytics (available for free on Creator and Business accounts) offer valuable data on your audience, including their behavior, peak activity times, and the performance of individual posts. Regularly analyze these metrics to fine-tune your posting schedule, content style, and themes.

Use insights like audience demographics to align content with their preferences and refine your approach for sustained growth and relevance.

Maintain Professionalism in Interactions

Every comment, reply, or collaboration reflects on your brand. Use interactions as an opportunity to build credibility and foster genuine connections. Avoid irrelevant remarks, and maintain a consistent, professional tone—even when addressing criticism.

Meaningful interactions not only build trust with your audience but also showcase your engagement level to TikTok.

Showcase Expertise Through Niche Content

Position yourself as an authority within your niche by focusing on high-value, targeted content that aligns with your expertise. Consistency in messaging and delivery will establish your account as a go-to resource for specific topics.

This can increase followers, engagement, and your credibility in TikTok’s verification process.

Align Branding Across All Touchpoints

Cohesive branding across platforms reinforces your authenticity. Your username, profile photo, bio, and content style should be consistent with your presence on other social platforms.

At SocialBroker, our expertise in securing uniform handles ensures your online identity is seamless and professional. This consistency demonstrates your commitment to maintaining a credible, trustworthy brand.

Getting Verified on TikTok Is Easier with SocialBroker

Navigating TikTok’s verification process requires strategic steps, from optimizing your profile to building notability across platforms. By following our guide and maintaining consistency, you position your account for the credibility that the blue tick signifies.

At SocialBroker, our expertise ensures your brand remains consistent, professional, and aligned with TikTok’s verification criteria. With us, you gain expert support to streamline your path to verification and beyond.

Contact us today to start streamlining your TikTok verification journey. 

Disclaimer: Social media platform policies are subject to continuous updates and revisions. It is imperative to thoroughly review these policies before seeking any external consultation or service related to social media activities. Socialbroker is dedicated to identifying strategies that comply with current policies and aim to deliver impactful results. However, we cannot guarantee the existence or universal applicability of such solutions across all platforms.